March 31st FREE Symposium
Time & Location
About the Event
Our Invited Speaker: Nate Matusheski, Ph.D.
Lead Scientist, Personalized Nutrition, DSM Nutritional Products
Global Nutrition Science and Advocacy
Biography: Nate Matusheski leads the scientific substantiation for personalized nutrition initiatives at DSM Nutritional Products, translating scientific research on nutritional approaches and ingredients to facilitate health benefit communications for the global market. He holds a PhD in Human Nutrition from the University of Illinois and dual BS degrees in Nutrition Science and Food Science from Penn State University. He has held leadership positions in the American Society for Nutrition (ASN) and ILSI-North America. Nate has authored numerous peer-reviewed scientific publications and is an inventor on several international patents. His research interests include personalized nutrition, micronutrient status, nutritional lipids and bioactive components.
Title: Creating Consumer Access to Personalized Nutrition: Translating Science to Real World Applications
Abstracts: More than 500 million people around the world have been diagnosed with lifestylerelated chronic diseases. However, large-scale programs to alter dietary and lifestyle behaviors have had limited impact on improving public health so far. In clinical research, individual responses to factors such as diet, lifestyle, medication, etc., are wellestablished. Nutrition is no longer ‘‘just how to fuel the engine’’; it exerts a much more complex physiological interaction. Meanwhile, rapid advances in technology have facilitated the curation of complex individualized data related to lifestyle habits, physiology, genetics and the gut microbiome. On the other hand, translation of such data into dietary advice and nutritional solutions specific to the needs of each individual is more complex. Individualized approaches have been shown to foster more effective behavior change, and are a foundational component of modern nutritional counseling. Personalization is also a hot consumer trend these days, and the societal changes that have accompanied the pandemic have accelerated direct-to-consumer marketing and nutritional products e-commerce. Likewise, personalized nutrition also holds great potential for market success. However, risks need to be managed, including data privacy, and creation of truthful and science-based value propositions. It’s also important to understand the consumer appeal and the perceived return-on-investment of such approaches. With the development of a sustainable business case, personalized nutrition has great potential for improvement of both individual and public health. This presentation will outline consumer insights and trends towards personalized nutrition, emerging scientific evidence, and define potential risks and opportunities of such approaches.
FREE Online Event!
Sponsorship opportunities of $50, $100, $300 & $500 are also open for our generous vendors & supporters to contribute to our annual student scholarships and other section activities!
- FREE for Members$0$00$0
- $50 Sponsorship$50$500$0
- $100 Sponsorship$100$1000$0
- $200 Sponsorship$200$2000$0
- $500 Sponsorship$500$5000$0